1. Delivery to the subscribers – (more than 20,000 of subscribers) in 120 cities of Russia, CIS and Baltic states including:
- companies, which conduct wholesale and retail trade with the usage of modern trading equipment;
- the company that produce and distribute trading equipment;
- the companies that produce equipment for public catering, hospitality and entertaining industry;
- large trading nets of national level;
- actively expanded local trading nets;
- companies that manufacture mean of automation and informational technologies in trade and the companies of public catering;
- shopping malls;
- companies that provide services on complex equipage of the trading objects;
- restaurants, bars, fast-food companies;
- food combine;
- specialized educational establishments;
- private companies that develop their business;
- specialized government enterprises.
2. Distribution at the specialized exhibitions and conferences (more than 80 activities annually) where Trading equipment magazine participates individually as well as with other editions of Business World publishing house.
The subscription is done through ‘Newspapers and magazines’ catalogue of Rospechat, the subscription index is 20160.
The alternative subscription is done at the exhibitions and on the website of the edition
WWW.TOVR.RU
3. Structure of circulation allocation on the channels of distribution
|
free subscription
|
62%
|
|
exhibitions and conferences
|
9%
|
|
trade and exhibition halls of the producers and distributors of trade equipment and equipment for public catering
|
10%
|
|
business centers
|
19%
|
Regional distribution of circulation
|
Moscow
|
51%
|
|
Moscow region
|
3%
|
|
Regions
|
46%
|
|
Including cities with population more than 1 million people
|
24%
|
The website of the magazine
www.tovr.ru is the independent informational resource. A spite the whole archive of materials for several years that is valuable by itself the website contains detailed catalogue of equipment for stores and public catering enterprise. The forum provides active discussions of the important problems of the branch; here one can ask questions and talk with the leading experts of the market.