| Name |
Price (in Russian Rubles) |
 |
1. Modular ad (for part 2 Guide)
(horizontal x vertical, mm): |
|
| 1/8 (87x59) color |
11,700 |
|
| 1/4 (178x59; 87õ122) color |
21,800 |
|
| 1/2 (178õ122; 87õ248) color |
42,500 |
|
| 1/1 (178õ248) color |
83,900 |
|
| 2/1 (spread) color |
141,400 |
|
| 2. Text ad (for part 2 Guide) |
|
| Text ad in a table |
2900 |
|
| Package À* (2–9 ads in one issue) |
2700 |
|
| Package Â* (10 and more ads in one issue) |
2600 |
|
| Standard text ad (for headings 2.4.2, 2.4.3) |
1000 |
|
| 3. Placement of advertising on status pages: |
|
| 3.1. On the cover: |
|
| 1/1 on the 2nd cover page (215õ285 bleed**) |
116,000 |
|
| 1/1 on the 3rd cover page (215õ285 bleed**) |
100,000 |
|
| 1/1 on the 4th cover page (215õ285 bleed**) |
125,000 |
|
| 3.2. Before content: |
|
| 1/1 (215õ285 bleed**) |
116,000 |
|
| 2/1 (1/1 on the 2nd cover page + 1/1 before content) |
196,000 |
|
| 3.3. Before the 3rd cover: |
|
| 1/1 (215õ285 bleed**) |
100,000 |
|
| Attention! Advertising to the covers and pages before content is received by the results of the draw. |
|
| 3.4. To the article block: |
|
| 1/6 article (116õ60) |
21,000 |
|
1/3 article (215õ95 bleed, information space 185õ80,
75õ285 bleed, information space is 60õ255) |
40,200 |
|
| 1/2 article (215õ140 bleed, information space is 185õ125) |
57,500 |
|
| 1/1 article (215õ285 bleed**) |
109,200 |
|
| 2/1 article (spread) |
184,000 |
|
| Info rate |
|
| 1/2 Info (text with illustrations + contact information + module up to 1/16) |
46,000 |
|
| 1/1 Info (text with illustrations + contact information + module up to 1/8) |
90,000 |
|
| 2/1 Info (text with illustrations + contact information + module up to 1/4) |
150,000 |
|
| Info rates advertising is received a week prior to the advertising deadline according to the schedule of advertising reception to the article block. |
|
|
 |
ATTENTION! If the advertiser places a ‘discount’ label he or she shall receive a 3% discount off the basic rates. The ‘discount’ label is valid for modular advertising in all headings excluding status pages and article blocks.
The label is unified and is set on the module by the advertiser’s direction.
The label is placed in the upper left corner of the ad, except for the modules of 1/1 format. Their labels are placed either in the upper left or upper right corners depending on their placement on the left or right pages respectively.
The ad should contain the place for the label free of text and graphics.
Size of the discount is indicated optional to the advertiser.
|
Type of ad
|
Label place
|
|
Modular ad:
|
|
Format 1/8, 1/4 and 1/2
|
Upper left corner, 17 mm sides
|
|
Format 1/1
|
Upper left and right corners, 30 mm sides
|
|
Format 2/1
|
Upper left corner, 30 mm sides
|
|
|
|
Attention!
Advertising to the cover and pages before content is received only by the results of the draw.
Advertising material on Info rate will not be accepted without editorial approval.
Repeat one and the same advertising material on Info rate is prohibited.
Deadline for advertising reception to the article blocks and on the cover is a week prior to the issue closure date!
The advertising space in article block is limited, thus, for guaranteed placement the advertising shall be submitted several weeks in advance.
Layouts to be placed on status pages shall be agreed with advertising service.
|
|
| * Price for one ad. |
|
| ** Information space is 185õ255 mm. |
|
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