|
All news / New editorial requirements
NEW EDITORIAL REQUIREMENTS
From October 12, 2009 new editorial requirements are introduced for all of the editions of Business World publishing house:
Editorial rules to highlight the words in ‘Description’ graph:
The words may be placed inconsequently;
- only the words that consist minimum of 3 symbols are taken into consideration (punctuation signs are not considered). Pretexts and punctuation signs that are placed between two highlighted words are also must be highlighted;
- the following symbols can act as the divider: space, «,», «;», «_».
In all the advertising editions of all kinds of text and photo ads the following editorial requirement is introduced:
In all types of text and photo ads the usage of capital letters are accepted only for the abbreviation and original names. In all other cases the usage of enlistment of spacing, underlining, etc. is considered as the highlighting of words and is published according to the corresponding rate.
In case of violation of this requirement the Editor has a right to place the advertisement into the end of the headline and for further violation it can be cancelled from the publication.
|